Media Coverage


Desert Dingos at Baja 1000 featured on ESPN Magazine online


Desert Dingo Racing at the start of the 2008 Baja 1000

To Be Called “Racer”: It’s the highest honor, and the Baja 1000 finds them.
ESPN Magazine online, November 25, 2008
In motorsports, there is one word above all others that exemplifies what our twisted metal, burning rubber, death-defying pursuit is all about. The term is never used lightly and bestowed upon only those have earned the right to wear it.

Racer.

2008 Baja 1000 , Baja 1000 , Class 11 , Media Coverage , Photos , The Car , The Team , Uncategorized , World Diabetes Day
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It’s Baja Time!



Time to set your clock, friends and fans. The race starts Friday, November 21 @ 5 AM. Class 11 shoots out the gate around noon. Teams will have 31 hours from their designated start time to complete the course.

Folks at home have a couple of options to track the race. Hardcore supporters can listen to the online audio stream of Rob “The Weatherman” Steinberger, a man who’s practically as legendary as the race. The Weatherman volunteers each year, setting up a radio outpost on top of a windy mountaintop slightly southwest of Mikes Sky ranch at about 9500 feet elevation. He’s like the air traffic controller, reporting injuries, repair needs, checkpoint information, and so on. Bookmark his channel (http://www.race-dezert.com/radio/) but be aware that this is not entertainment. Accidents do happen, and an important part of the Weatherman’s job is to report them and help coodinate emergency services.

IRC is supposed to have all entries tracking on GPS at http://www.racetheworld.net.

Score will provide GPS tracking of five classes (SCORE Trophy Trucks, Class 1, Class 5-1600, Stock Mini and Class 8 ) live at http://www.2008scorebaja1000.com/. Unfortunately no Class 11 coverage.

2008 Baja 1000 , Media Coverage
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Desert Dingo Racing featured on the World Diabetes Day home page


World Diabetes Day home page

Desert Dingos provide hands-on diabetes lesson to school children

Desert Dingo Racing, the team who have entered the official World Diabetes Day race car in the Baja 1000 off-road race later this month, recently took the car to Holly Oak Elementary School in San Jose, California to give the children a hands-on lesson in desert racing. Students in Ms. Battistella’s fourth grade class got the opportunity to add a little colour to the car, dipping their hands in red, blue or gold paint and pressing them to the car’s fenders.


Read the entire story here…

2008 Baja 1000 , Baja 1000 , Diabetes , IDF , Media Coverage , The Team , World Diabetes Day
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Desert Dingo Racing in Discovery Channel Magazine


Discovery Channel Asia Magazine story on Baja Racers

Ok, it’s only one quote in a tremendously cool article written by Judy Smith, a veteran Baja racer and longtime writer for Hot VWs. A good number of the photos were shot by Trackside Photo, which got the great shot of us catching air at last year’s Baja 1000. They even mentioned our fundraising for World Diabetes Day. Click here or on the image to download a PDF of the article.

2007 Baja 1000 , 2008 Baja 1000 , Baja 1000 , Class 11 , Diabetes , Media Coverage , Photos , The Car , The Team , World Diabetes Day
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From Race Cars and Google Doodles to Day Spas and Night Lights: Groups Across the U.S. Prepare to Join World Diabetes Day Celebrations Worldwide on November 14


BRUSSELS, Belgium, October 31, 2008/ – Whether your tastes tend toward bright lights and big cities, quiet contemplation or off-road racing, groups around the U.S. are gearing up to celebrate World Diabetes Day and raise awareness of the growing threat of diabetes.

The International Diabetes Federation (IDF), which led the effort to get the United Nations to recognize the existing World Diabetes Day (November 14) as an official UN world day, announced that this year’s campaign theme is “Diabetes in Children and Adolescents.”

Over 200 children a day are diagnosed with type 1 diabetes and over 500,000 children under the age of 15 live with diabetes worldwide. In the U.S. 40 children a day develop type 1 diabetes, roughly 15,000 children each year.

“People around the globe have embraced the effort to raise awareness of the growing threat of diabetes,” said World Diabetes Day Campaign Director Phil Riley. “All diabetes is increasing and children are not spared. The International Diabetes Federation estimates that 75,000 children with type 1 diabetes worldwide cannot access the medication, monitoring and education they need to survive. This story goes largely ignored and these children remain in the shadows to face an uncertain future. We aim to bring diabetes to light.”

Read the entire press release here…

2008 Baja 1000 , Baja 1000 , Diabetes , IDF , Media Coverage , The Car , World Diabetes Day
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Desert Dingo Racing teams with GoPro to capture, upload video during Baja 1000


GoPro Motorsports digital video camera

October 30, 2008, San Jose, Calif, – Desert Dingo Racing and GoPro have teamed to capture and broadcast high quality digital in-car video during the 41st Annual Baja 1000 offroad race in Mexico this November.

Desert Dingo Racing competes in Class 11, which is limited to pre-1983 Volkswagen Beetles and allows for only minor modifications to the engine and suspension. The Desert Dingo VW (No. 1102) is the official World Diabetes Day car in the race and the team is hosting a drive-a-thon fundraiser to raise money for diabetes awareness and education programs conducted by the International Diabetes Federation.

“We’ve tested a couple of different camera setups in the car and were never satisfied with the results,” said Desert Dingo team member Jim Graham. “GoPro’s Motorsports HERO unit is extremely durable - which is crucial for desert racing - and the 170-degree field of view will let us capture all the action.”

Read the entire press release here.

2008 Baja 1000 , Baja 1000 , Media Coverage , Sponsors , Technology , Video
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First GPS track released


GPS waypoints for 2008 Baja 1000 course

SCORE released the initial GPS track for the race. We purchase a more detailed version that loads into the Lowrance GPS unit mounted in front of the co-driver. It’s a bit more detailed and has cool little skull and crossbones icons that warn of things like sheer cliffs, deep water and boulder protruding into the course.

If you want to check it in Google Earth, you can download the KML file here.

Less than three weeks til we depart. We’ll drive to San Diego on Nov. 12, spend the night, then drive to Rosarita Beach the next morning and spend the next week with Eric Solorzano (who starts in front of us) tweaking the car and pre-running sections of the course.

Car still needs to be painted. That will happen next Sunday most likely. And we’re waiting on two digital video cameras that we’ll mount to capture in-car footage, that, if everything goes as planned, we’ll upload to the Internets during the race.

Still only three teams in Class 11 - Eric, us and Alaskan Michael Brown, who I’ve heard is making his first run at the race. I expect a few more will register in the next week or so.

If you’re checking in from seeing the KPIX, howdy. If you can spare a few dollars, we’d love it if you pledged to our drive-a-thon fundraiser. Even a penny or five cents a miles would be fantastic. And 100% of the money goes toward diabetes awareness and education programs managed by the International Diabetes Federation. You can donate by clicking on the “Donate” button on the upper right side of this web page.

You might want to bookmark this page. On the day of the race you’ll be able to track us in real time on Google maps. One of the GPS transponders on the car relays our car number (1102), position and speed and updates every two minutes. We’ll be using this to keep our chase trucks updated on the race car’s location, because it’s almost impossible to communicate via radio unless you’re pretty close to each other.

Any questions or comments? Shoot me a note at jim@desertdingo.com .

2008 Baja 1000 , Baja 1000 , Class 11 , Diabetes , Eric Solorzano , IDF , Media Coverage , Technology , The Car
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KPIX interviews the team


The team with Kim and Greg.

KPIX sports reporter Kim Coyle and cameraman Greg (who swims from Alcatraz for fun) came by last night to do an advance piece on our planning for this year’s Baja 1000.

KPIX followed our exploits last year and you can check out the pieces here, here, and here.

I’m going to be uploading in-car video to them during the race. Looks like I’m going to have to rent that satellite uplink after all.

The first piece should air after this Sunday’s 49er’s game. Photos from the video shoot are here.

2008 Baja 1000 , Baja 1000 , Media Coverage , Photos , World Diabetes Day
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Ramping up for the 1000


Spanish language version of our hero card

The 1000 is staring at us and we’re ramping up. We’ll be working Saturday and Sunday on the car, taking care of details here so we can focus on pre-running and final tweaking in Mexico.

I’ll have more info on this in a future post, but we’re working with the Federacion Mexicana de Diabetes to have a booth on Contingency Row on Thursday and Friday of Race Week distributing information on diabetes. One of the things we’re working on now, thanks to support from the International Diabetes Federation, is distributing hero cards in Spanish, that have the warning signs of diabetes printed on the back.

Alex Nicholson, PR professional extraordinaire, has been working behind the scenes to help us. So has her mother, Carmen, who was kind enough to translate our hero cars into Spanish. We’ll be distributing Spanish and English versions of the cards down in Ensenada. Thank you, Carmen.

Here’s the Spanish version of the text on the back of our hero cards, courtesy of Carmen:

Desert Dingo Racing :: Día Mundial de la Diabetes
www.desertdingo.com - www.worlddiabetesday.org

El equipo: Desert Dingo Racing es un equipo conformado por profesionales del ámbito de la alta tecnología, radicados en Silicon Valley, California, que respaldan la participación de un VW Escarabajo Clase 11 en carreras por el desierto en México y en EE UU y que anualmente culminan con la carrera Baja 1000.

El automóvil:
La clase 11 está limitada a automóviles VW Escarabajo fabricados antes de 1983. Esta clase permite ciertas modificaciones menores del motor así como de la transmisión y de la suspensión. La velocidad promedio típica de la carrera es de aproximadamente 25 mph.

La carrera
: Baja 1000 es la carrera todo terreno, sin paradas, más larga en el mundo, que incluye a cuadrillas de más de doce países y en exceso de 300.000 espectadores. Coincide con el Día Mundial de la Diabetes, el 14 de noviembre de 2008.

La meta: Nuestro compromiso con el servicio comunitario va de la mano con nuestro deseo de ganar la carrera Baja 1000. Nos asociamos con la Federación Internacional de la Diabetes (FID) para recaudar fondos y crear conciencia sobre la epidemia creciente de diabetes, que afecta particularmente a la población infantil. El lema de la campaña del Día Mundial de la Diabetes 2008 es “Ningún niño debería morir de diabetes”. Si desea hacer una donación para nuestra carrera de recaudación de fondos, sírvase visitar el sitio web de Desert Dingo. El 100% del dinero recaudado irá directamente a la FID y será utilizado en sus programas de educación y de concientización.

Las Señales de Alarma de la Diabetes son: Micción frecuente. Sed excesiva. Aumento del apetito. Pérdida de peso. Cansancio. Pérdida del interés o de la concentración. Visión borrosa. Vómitos y dolores estomacales (confundidos frecuentemente con los síntomas gripales). Si usted o algún conocido padece de estos síntomas, sírvase consultar un doctor. Para mayor información sobre la diabetes, visite: www.worlddiabetesday.org.

You can download a PDF version of our Spanish hero card here.

2008 Baja 1000 , Baja 1000 , Class 11 , Diabetes , IDF , Media Coverage , The Team , World Diabetes Day
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International Diabetes Federation cites Desert Dingo Racing in new press release On World Diabetes Day


51 days until World Diabetes Day

Bringing Diabetes to Light: International Diabetes Federation Encouraging Citizens to Raise Awareness and Protect Future Generations

BRUSSELS, Belgium, September 24, 2008 /PRNewswire via COMTEX/ — Theme for 2008 World Diabetes Day - November 14 - is “Diabetes in Children and Adolescents”

The International Diabetes Federation announced today that it is calling on groups and individuals worldwide to get involved in activities to raise awareness of diabetes in the 50 days leading up to World Diabetes Day on November 14. The theme for this year’s campaign is “Diabetes in Children and Adolescents.”

Read the entire press release here.

2008 Baja 1000 , Diabetes , IDF , Media Coverage , World Diabetes Day
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